Self-driving car will make trip from San Francisco to New York City

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It’s all of the road trip and none of the driving — at least, not by a human.

An autonomous car, developed by Michigan-based Delphi Automotive, will begin a 3,500-mile trip across the U.S. on March 22. Beginning in San Francisco, the car is expected to arrive in New York about a week later.

“We’re going to learn a lot out of this,” Jeff Owens, Delphi’s chief technology officer, told The Associated Press.

There will be a person behind the wheel at all times, but they are not expected to intervene at all unless the autonomous car gets into trouble.

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The 5 Most Profitable Industries in the U.S.

Gaudy revenue figures may get a business a lot of attention, but profits are where companies live and die.

As a part of Inc.‘s annual look at the best industries for starting a business, we decided to highlight the niche sectors that may not make as many headlines based on revenue, but that have higher-than-usual profit margins.

The selections come from IBISWorld’s exhaustive list of U.S. sectors, which looks at everything from projected revenue growth to labor requirements. Here are the five best industries for starting a business in the U.S. based on profit margin.

Note: Because of high barriers to entry, the following industries were excluded from the below list: high frequency trading, private equity and hedge funds, trusts and estates, and oil pipeline transportation. 

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How the Apple Watch could reinvent fashion as we know it

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On one of the coldest days of the year, a smartly dressed woman, defying the elements, stands at one of the last remaining newsstands in Manhattan flipping through the voluminous bible of fashion that is the March issue of Vogue. Amid the pages of waifish models blissfully tossing aside $1,000 scarfs and tableaus of beauty products promising transformative powers she happens upon something completely different: another, mini-magazine, devoted to the Apple Watch.

The message contained therein, all visual, no text, is obvious: The illusion of luxury, of another, better life — one filled with glamour, the right look and the people and places that go along with such trimmings of success — now includes a smartwatch.

It’s an old message, aspirational luxury, but one made new by technology playing the starring role. But all stars aren’t created equal. And even the most brilliant sometimes fail to capture the public’s imagination.

So now, with companies like Apple, Nike, Under Armour and many others betting billions on the chance that the marriage of technology and fashion might produce a hit, there’s a key question that needs answering: Is wearable technology ready? And will the Apple Watch be the catalyst that takes it mainstream?

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iOS Apps Can Now Be Twice As Big

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Times, they are a-changin’. Storage is getting cheaper, bandwidth is less tightly restricted and, as such, the apps we use are getting bigger.

For the first time since the launch of the App Store, Apple has increased the maximum size allowed for apps and games distributed through its App Store.

Since 2008, apps were capped at 2GB. Any bigger than that, and the iTunes Connect developer tool would reject it right off the bat.

As of today, that’s been bumped up to 4GB.

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Can Standup Comedy Make You a Better Public Speaker? An Inc. Investigation

After eight minutes of watching Matt Ellsworth’s standup routine, I knew what we were in for.

Before Ellsworth stepped down from the stage to rejoin us at our table, his comedy coach, David Nihill, turned to me and smiled. “We have a lot of work to do,” he said.

Let me back up. Nihill had sworn that he’d used open-mic nights like these to become a better public speaker within weeks.

Doing standup comedy to overhaul your presentation skills is not a terribly new idea. But Nihill so believes in the idea that he’s built a company, FunnyBizz, around training businesspeople to be more entertaining.

Getting better at presenting in front of groups is one thing. But how much can comedy training–and a crash course in standup–help you become a truly entertaining speaker? I was putting Ellsworth to the test.

The guinea dumb

I first met Matt Ellsworth at a coffee shop in downtown San Francisco.

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Armed With A Push-Bike And $25 Million, Europe Beckons For Premium Take-Out Service Deliveroo

“I was actually the first delivery driver, I still do deliveries for 4 hours a week,” Deliveroo CEO and co-founder William Shu tells me during a call. “I don’t do it on the scooter anymore, I do it on the bicycle. It’s actually really good exercise so I don’t mind.”

I can’t help wondering if this will soon change. His London-based startup, which offers food delivery from premium restaurants that don’t traditionally offer a take-out service, has just closed a $25 million Series B round led by Accel Partners. However, despite my suggesting otherwise, Shu insists that remaining so hands-on isn’t a PR gimmick, but enables him to gain a much better understanding of Deliveroo’s business.

Specifically, the problem that Shu and his co-founder and childhood friend Greg Orlowski have set out to solve is that a lot of take-out food, not least in the UK, is of poor quality, and yet most premium or higher-end restaurants don’t deliver.

To tackle the latter, Deliveroo has built its own online ordering and logistics platform, including recruiting a fleet of drivers and cyclists who, along with London, now service restaurants and customers in the UK cities of Brighton, and Manchester, with Oxford launching next week.

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7 Silicon Valley CEOs weigh in on Microsoft and the HoloLens

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Microsoft CEO Satya Nadella seems bent on making his company more relevant. 

Microsoft gave the public a compelling glimpse of the future when it trotted out the HoloLens, an augmented-reality headset along with the Windows Holographic platform, at its Windows 10 launch event on Wednesday.

But the event made headlines for other reasons, too. As part of its vision of having “universal apps,” Microsoft unveiled versions of Office and Outlook now coded to run similarly across different devices. It’s also bringing Cortana, the voice-controlled digital assistant, to the desktop via Windows 10. And Microsoft is finally on the road to replacing its heavily criticized Internet Explorer for a slick, new web browser codenamed Project Spartan.

With Microsoft’s latest announcements, CEO Satya Nadella seems bent on making his company hip and relevant again. But has he pulled it off? For a perspective from Silicon Valley, Mashable asked seven CEOs to weigh in, in their own words.

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